Balance in Business - Greed is a disease...

When we first started this business...in 1972/1975 software was an infant. The business structures adopted by the industry for example policy on sales, support, development etc were carried over from the traditional set practices of the day.

We were no different to any other company, we sold the system with an additional support fee and all development requests were a chargeable item. This was for Synchro an out dated and in many respects unfair system.
Those companies, as a general rule were large and extremely healthy paid the high prices ...and therefore had the great advantages the system offered.

For years we were not comfortable with this...it was quite clear a large divide lay in between those that could and those that could not afford the system!

Knowing that every company within the industry would benefit substantially was really frustrating for us.

Just as the personal computer market has grown beyond recognition...we want the same for the Cast Metal Manufacturer. Nothing should stand in the way of a company utilizing a specific system.

So, five years ago we got rid of the up front fee, cost per module, extra for support and any development; great for the bottom line and company profit margins but never the less we wanted to change it.
How happy were we to re align our company to mirror the ethics and core morals of the team, Synchro. We went even further, we do not charge for travelling time, we make no additional costs on top of hotels or other expenses. If a company we are visiting want to pick us up and drop a member of the team back to the hotel...we are more than happy to oblige. Fundamentally I am saying where we can we do what ever is possible to save money for our customers...

On global scale greed is like a virus...it is so contagious and it takes a great deal of courage to say 'We don't want to be part of this, we carve our own structure that is totally centred on our customer and those who join us in the future'

I feel incredibly proud of this company...our customers and a unique team. In fact I had a conversation with our Implementation Manager a few days ago and he said as a company we are driven not by cash but by a desire to do the best for our customers...and that is what we are about.

Plain and simple.

Thank you for your time if you have taken the trouble to read this BLOG

Barbara Nolan - Collins x