Barbara Nolan-Collins - Synchro 32

Customers, Companies and how we do it differently.

Successful companies recognise this simple statement. It runs throughout every aspect of their business. At Synchro we are no different. Going the extra mile is a bit worn out...if you do not practice what you preach.

At the core of our company ethos is our unrelenting journey to provide the Cast Metal Industry with the best possible software, at least cost with a support service which beats every single technical service you have ever had to use.

We have not felt the economic down turn...in fact we are busier with each successive year. We have taken on more staff as a result of the growing awareness that Specific Systems provide a much better
hand in glove fit than generic ERP...and manufacturing control systems.

Companies who run and use a specific system are in a much stronger position to ride a recession. Systems make for efficiency, excellent central communication, important traceability and strong quality standards...the list is endless. Their customers rely on these high standards and you can bet the end product is sold by a company or companies who are highly professional within their market sector. There is not a single manufacturer who would not benefit from the use of a system and in fact many smaller companies, more than you would think do run a specific system. They are small and flexible and profitable...in very close contact with the customers and their needs. We deal with many of the best manufacturers in this country...and boy do they know their stuff. We are proud to work alongside them in an ever changing market environment in search of better and better standards.

The Big Companies are often very slow to make progress...internal politics become too much part of the everyday issues, getting in the way of doing good business. Responsibility is handed around in a 'pass the parcel' game. Employees too scared to shout out and say what they think. In this environment nothing new or innovative ever takes place. Same old same old...until those in high places leave and are replaced with a less authoritative management style. Guidance is essential... but an environment where fear is all pervasive is a long death sentence for a company. Employees do not want to go to work...cannot wait for the end of the day syndrome! How much benefit is there for The Company in this behaviour? Passion and energy are an essential element to progress.

A company is a tribe of people. We have the Synchro tribe...if I thought anyone of our tribe were fearful of expressing opinion or thought. I would consider we were failing and we are not in business to fail!

We love to work...and we want to do the utmost for Our Customer...